The Virtual CMO blog features practical content for professional service firms in design, finance, technology, or management consultancies. My writing focuses on six categories of service marketing: research, planning, collateral, development, communication, and metrics.

The Virtual CMO content centers on best practices defining, creating, and applying marketing programs designed to integrate with the firm’s overarching strategies for management, operations, finance, and technology. I will post on these topicis weekly, as well as special posts anytime for breaking news or examples of innovative marketing.

The posts on my site also link to other social media outlets like Twitter, Facebook, Linked in, Digg, etc., to provide expanded coverage of my ideas. Please feel free to share.

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